Ultimate Entrepreneurs Guide to Building an E-commerce Brand
Complete access to my expertise broken down into step-by-step actionable + tactical insights you can apply to your brand
Description
The digital revolution has completely changed consumer behavior and brands need to respond accordingly. You will learn insider tactics of high-growth Direct-to-Consumer (DTC) digitally native brands!
The course bundle covers all major areas to focus on as a business owner to make the right decisions regarding your brand - through an e-commerce lens. My expertise connects cross-functional business units and combines them into a cohesive digital experience. You will learn about: value propositions, branding, operations, CX, marketing, digital strategy, e-commerce, and much more!
This course is for the go-getters, brainstomers, ideators, and business owners who want to learn how to execute efficiently and create high-performing brands that have a best-in-class digital experience.
What You Will Learn!
- Entrepreneurship and Digital Strategy: real strategies to grow sales and define a proper tech stack to support your marketing initiatives.
- A Holistic Mini-MBA: Branding, Operations, Pricing, Marketing, E-commerce, Digital UI/UX, Customer Service, Growth Tactics and much more!
- Business concepts and examples of how to optimize your website for higher conversion rates: mobile device strategy, A/B testing, user journey, and checkout.
- Ideal for intermediate level students who are not familiar with business concepts or e-commerce strategy.
Who Should Attend!
- Founders and e-commerce store owners looking to level up their marketing and digital management skills - whether it be a new startup or existing brand that needs a recharge into digital channels.
- Direct-to-Consumer (DTC) brands who want to learn growth tactics and how to optimize their website and user flow. Practical and real knowledge to leverage right away.
- Entrepreneurs looking to get actionable insights they can use immediately to increase traffic, lower costs, become more efficient, and create an amazing digital experience.
- For those interested in careers within Product Management, E-commerce, Digital Strategy, Entrepreneurship.