Social Media FTC Disclosure Training
Use social media for sales, marketing and service without violating US Federal Trade Commission Disclosure Guidelines
Description
If you don’t know how to make the required legal disclosures when you tweet or Facebook for work, this course shows you how.
Deceptive advertising investigations by US Federal Trade Commission for promoting products on social media without including the required disclosuree have catastrophic results.
If you’re a marketer, this course could save you millions of dollars.
If you’re an agency, it could keep you out of bankruptcy court.
And if you’re a social media practitioner, it could save you from becoming unemployable.
This course will teach you how to leverage social media for work without violation FTC dotcom disclosure regulations.
What You Will Learn!
- Which types of social networking profiles require disclosures, and which ones don’t
- What types of post, shares and tweets require disclosures, and which ones don’t
- Where you need to make social media disclosures and when they’re required
- How those disclosures should be made to minimize the likelihood of incurring fines or penalties
- Understand guidelines for bloggers, disclosing sponsorships, fines, penalties, COPPA and more
Who Should Attend!
- This course is for anyone who wants to avoid violating the Federal Trade Commission Dotcom Disclosure Guidelines on social media.