Effective Marketing for Online Course Instructors
Create your Online Marketing Plan for Your Digital Course
Description
Course Update July 2016: I have incorporated this course content into my Udemy MasterClass Level 2 and Level 3 Courses. However, if you would like dip your toe in the water here, then you can do so without getting a second mortgage. For that reason, I have reduced the price on this course and brought it back to the market place.
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Are you great at creating digital products but confused when it comes to marketing them?
Are you trying to work out how to grow your online sales?
Do you need to find new students for your courses? New customers for your products?
I think we have all be in your situation at one time or another! I certainly was!
Hello, I am John Colley and welcome to my Course. I am really looking forward to working with you.
What if I can set out clear frameworks for your online marketing? Help you to understand the main principles of modern marketing? Help you to get your marketing started straight away! No more lost opportunities, no more lost sales!
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What Students are saying about this Course
"A must watch course for new instructor and old
John give all Udemy instructors, and any video course producer, the best primer on courses I have seen. He touches on all the main points, teachers need to be aware of.
To go into great depth on any of them would make this course weeks long, but what I like is that you can pick those areas you may not have thought about and improve them, either by taking more of John's courses that deal with that specific topic or course by other Udemy instructors on the topic.
My point in you won't 'miss' anything. Delivered in John's trademark 'direct and to-the-point' style, you won't be wasting your time when you take this course." Scott Paton, Five Stars
"FANTASTIC COURSE FOR ALL NEW TO UDEMY AND WANTING TO KNOW HOW TO MARKET
This is a fantastic course for all people who have created a course on Udemy and now find them saying, "Now what?".
John explains clearly what each component of marketing is about and gives you a place to begin.
That's the beauty of this course - a place to begin marketing especially if you need to understand what to do, when, how to go about it and get started - today - now.
I've taken a lot of courses on marketing but never understood as well as I did when I finished this course.
Don't wait one second longer - take the course - take notes - take the steps - and build your marketing from here. That's all I needed - a place to start and this is it!" Lorraine Arams, Five Stars
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In this course you will discover:
- What is meant by the 4 Ps of Marketing
- The difference between Push and Pull Marketing
- How to choose the right type of Marketing campaign
- Why its important to start with your customer?
- How to write an effective marketing message
- Why you need an effective campaign management strategy
- How you can benefit from studying other instructors
- A wide range of Online and Offline Marketing channels you can use
- What is meant by Search Engine Marketing
- How to adopt a Content Marketing Strategy
- The benefits of Video Marketing
- Why you must use eMail Marketing
- A checklist for an effective Social Media Marketing Strategy
- How to use your Udemy course links effectively
This course has been based on years of experience learning how to be an effective online marketer. Udemy do a great job of promoting your course, but you can double your sales with your own promotional efforts!
What are you waiting for? Why are you leaving these sales behind!
Start being an effective marketer of your own digital products and courses today!
Don't forget the 30 Day "No Quibble Money Back" Guarantee!
Enrol today and kick start your own marketing!
Best regards
John Colley, The Six Minute Strategist
Business Strategist, Online Course Expert and Founder and Host of the Online Learning Podcast
What You Will Learn!
- Understand the main principles of modern marketing and how to relate them to Online Markeing
- Discover the importance of identifying their customer first
- Be able to construct a basic marketing message that will engage a potential student or customer
- Discover a wide range of Online and Offline marketing channels
- Learn about the importance of Course Links and how to use them effectively
- Understand what is meant by Search Engine Marketing ("SEM") and how to use it effectively
- Discover the potential of Content Marketing and how to employ it as part of an Online Marketing campaign
- Discover the growing importance of Video marketing
- Be shown 15 amazing (and easy to implement) video marketing strategies
- Understand the importance of eMail marketing and why you have to use it
Who Should Attend!
- This course is meant for Online Course Instructors and Infopreneurs who are new to Online Marketing
- The course is designed to help you to understand the key aspects of Online Marketing, particularly for digital content creators
- If you already have experience of Online Marketing, you may not find this course advances your knowledge.