Product Cost Management and Pricing Strategy
Ultimate guide for Driving Business Growth with Pricing Strategy and Increasing Profitability by Managing Costs
Description
Price is what Customer Pays, while Cost is what Company Incurs
Difference is the Shareholder Value!
Pricing Model is part of Marketing Strategy, but Pricing Strategy is a concern of Business Strategy
Cost Estimate is developed of Product Managers, but Cost Management is owned by Finance Managers
We have assimilated all the topics from all the domains, curating this course to cultivate comprehensive understanding of Pricing & Costing - two sides of a coin! Specially designed for Product Managers, Business Analysts, Consultants, Entrepreneurs, and Business Managers
Price greater than Cost – drives Profitability
However, price must be acceptable to customer and cost estimates must be accurate
An understanding of these concepts, strategies, and models will help you to master this act!
Moreover, the hands on exercises along with downloadable tools will help you not only learn but also implement and build upon your learning!
Also if you have wondered,
Why you end up spending more than you had planned?
Why do VCs finance the discounting spree of Start-ups?
Why do seemingly stable and high revenue businesses go bust?
Why are some businesses more successful than the others?
This comprehensive and power packed course will empower you to answer all these questions all by yourself.
What You Will Learn!
- Business Model and Income Statement
- Estimation Methods: Top-Down, Bottom-Up
- Capital Assets, Depreciation Methods, Deferred Taxes
- WACC - Cost of Capital and Interest Calculation
- NPV and IRR using Cash Flows
- Market Structures and Value Chains
- Micro-economic Pricing Fundamentals
- Pricing Models and Pricing Strategies
- Pricing Strategy wrt Business Strategies
- Discount Tactics and Game Theory
- Two Part Pricing and Tiered Pricing
- Value Pricing and Value Cascade
Who Should Attend!
- Category and Product Managers
- Product and Business Analysts
- Entrepreneurs and Business Owners
- Freelancers and Professionals
- Consultants and Associates
- Account and Regional Managers