How To Run Your Business Website and Manage Your Web Vendors

Description

I don’t need to tell you this… but today the website is both the star player and captain of the marketing team. Irrespective of the industry you play in.

Sadly, very few websites live up to this expectation. The majority are just deadwood and an embarrassment for the team.

This means we miss out on arguably the most productive, and cost-effective, marketing tool we have at our disposal.

Why is this happening? Why are most business websites not even earning their keep?

Because we don’t know how to coach the website into becoming a star performer. When managed correctly your website can become the STAR:

• Revenue generator,

• Cost saver and

• Relationship builder of the team.

And that’s exactly why I've put together this course – to give you an actionable Game Plan to turn your website into the Star Performer of the 2020 Marketing Team.

More specifically, to give you a proven process to architect your own website game plan that you can then give to your I.T. people, copywriter and designer and say: “Here’s what I want you guys to do so that we can get measurable results from this website!”

But that’s not all...

Because the website is part of a team, it needs the support of the other players such as email, organic search and social media. And to help you combine your team into one cohesive kick-ass revenue-driving team I’ve also included a 12-step Master Tactical Game Plan.

So, what does that mean for you - should you take this course?

Well, it depends…

If you need to turn a dead, or ailing, website into the star performer of the 2020 Marketing Team... then yes.

If you need to drive measurable results from a business website... then yes.

If you are a digital marketing professional looking to brush up your website management skills to keep your edge in an increasingly crowded marketplace... then yes.

If you are a traditional marketing professional looking to get up-to-speed on the newest trends on using a website to drive business results... then yes.

If you are a webmaster, website developer, freelancer, consultant, or an agency owner looking for a proven website management process to expand your service offerings... then yes.

If you are an employee (or student) looking to add an in-demand and sought-after management skill to your existing portfolio… then yes. (We’ll give you the skills and a certificate you need to not only talk the talk in the interview, but to truly walk the walk when you get that raise or perfect gig. )

If you are a crazy-busy business owner who barely has time to check the email and sign the checks...then preferably NO!

(But you should have someone on your team go through it, because you, more than anyone else, need this information...)

So if you’re ready to finally grow and win BIG in 2020 with the aid of a results-driven business website that fulfills its role as the star player…

…then enroll in this special introductory website management course right now before the inaugural price increases!

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PLEASE NOTE: This is an introductory Executive Level marketing management course - it's about the basic principles of driving business results from a website.

It's NOT a technical level IT, webmaster, web design, web development, or SEO course. And you don't need any prior technical skills to do this course.
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What You Will Learn!

• A proven game plan to turn any website into the star performer of the digital marketing team.
• A step-by-step tactical game plan to combine the website, email, social media, and SEO into one cohesive kick-ass marketing team.
• The know-how to use the basic website management process to manage the work of your IT people, copywriters, and designers.
• A website managers reporting dashboard so that you can monitor the performance of the website and web related digital marketing campaigns.
• A template you can use to measure the sophistication of your own, and your competitors, digital marketing.
• This is an executive level business website management course, it's NOT a technical level IT, webmaster, web design, or web development course.

Who Should Attend!

• Anyone who wants to turn a dead, or under-performing, business website into the star performer of the 2016 Marketing Team.
• Anyone who needs a proven game plan to drive measurable results from a business website in 2016.
• Employees looking to build new marketing management skills in a fun, in-demand, high paying field.
• Traditional marketing professionals looking to get an edge in an increasingly crowded marketplace.
• Digital marketing professionals wanting to stay up to date with the latest business website management trends.
• Even webmasters, web developers, freelance marketers, and agency owners looking to expand their service offerings…
• However, if you are a business owner, this is preferrably NOT for you... it’s for your team - it’s how you train them. But you, more than anyone else needs this information.

TAKE THIS COURSE