Why Selling doesn't Sell?

Description

The word is out: patients hate being sold! Resist the urge to pounce and see a better outcome.

Somewhere along the line, dentists were taught that “pushing” treatment was the only way that patients would move forward. In our opinion, nothing could be farther from the truth.

Patient education has somehow turned into high-pressure sales and it doesn’t work. It’s a huge turnoff for the patient and a recipe for losing patients and getting bad reviews.

There’s a better way. Update your treatment presentation technique and your communication with your patients to a system that actually works. Your patients will be happy and more likely to accept treatment and you’ll be relieved of the horrible task of “selling.”

· Learn why helping is the new “selling.”

· Why building trust rather than trying to sell is the key to treatment acceptance

· How to give patients the whole story about the process for treatment without scaring them away.

· A sincere presentation of options is always your best bet

· Set yourself up for success by being honest and taking the time to explain the process

· Why it’s ok and even crucial to review potential failure

· Ditch your outdated selling tactics for an approach that’s better for the patient and the practitioner

What You Will Learn!

• Mastering the “take-away” for greater treatment acceptance..the not selling of selling
• How a sincere presentation of options rather than sales is the key to success?
• Prepare patients in advance to avoid issues down the road
• What if the difference in treatment acceptance was all in your presentation? Pushy vs. happily available

Who Should Attend!

• This course is intended for any dentists or dental student with a desire to improve their communication skills during treatment presentation and improve treatment acceptance and for any dental professional who is motivated to improve the patient experience with a particular interest in a fee for service practice model.

TAKE THIS COURSE